LONDON, July 7, 2014 /PRNewswire/ — Reportbuyer.com has combined a new marketplace investigate report:
LTE Profit Mantras
“LTE Profit Mantras is a reverence to TRL for a singular government prophesy of endeavouring to broach what a clienteleactually demeanour for – Progressive ARPUs heading towards larger increase around NGN technologies, in sold LTE/ LTEAdvanced.” – Analysts team, TeleResearch Labs 1.0 Executive Summary Profits – That’s what this investigate intends to broach to as many mobile operators, infrastructure providers and devicemanufacturers as possible, worldwide. Mantras (Vedic chants) – Not for any eremite pursuits, though directed usually towards realising profits. You competence be dismayed to know that a highway to LTE Profits could be absurdly simple. So, what’s a singular attract of LTE Profit Mantras? The purpose of a Report is to safeguard increase from your LTE ambitions, though a solutions we introduce aresimple – and not complex, as we competence think. But again – Mind that LTE isn’t for any user out there, as of now. However, when we do pierce to LTE,how we do so could good confirm either we would continue to exist in business or not. We tell we how youwould. Our investigate covers all 3 sets of mobile operators – Those who are now in a planning/ execution stages ofLTE; those who have already launched LTE networks; and even those who haven’t nonetheless given LTE any seriousthoughts. Our experts have prioritised a several approaches compulsory to be adopted by any set ofoperators and presented prototypes to assistance beam them in a demeanour that not usually would presumably ensureoptimum monetisation, though capacitate doing so in simplified ways. As a mobile network user we competence have all going for we – a good network, several device serviceofferings, a estimable patron base, sufficient apportion peculiarity of spectrum etc. Enough, we competence feel, to make aconsistent advance to a essential subsequent 4 years. However, this isn’t 2010, when LTE networks usually started to bud. Thetelecoms attention is during presumably a many essential proviso this year, when what a operators, infrastructure providers anddevice makers do or devise would confirm if they indeed conduct to stay in business or not – forget about monetisingLTE networks. In a time where consumer faithfulness changes faster than a blink of an eye, compounded with thedisruptive unfolding of takeovers and mergers during final 18 months, presence comes before we even consider of profits.Contrary to what many competence believe, there’s been a poignant change in consumer psychology in new times – Whatwe found over a march of a investigate and several consumer surveys was that in many geographies – some-more so inemerging markets like South-East Asia, Africa, Eastern Europe and Latin America, people crave mobile telephonysolutions that are easy for them to understand, quite gripping in mind a immeasurable demographical hurdles ofsuch areas. Even in grown markets like North America and Western Europe, where ‘affordability’ competence notalways be an issue, people are ‘downshifting’ – it’s like they have been unprotected to an overdose of record and nowthe high-tech attract has burnished off. ‘Low-tech’ is what they are looking for. To put it in a opposite approach – LTE issupposed to make people’s lives simpler, right? That’s what many operators and vendors clearly destroy to understand. When we have made/ are meditative of ‘mass investing’ in regards to LTE wouldn’t we wish to ‘mass customise’ it as well? And for that we need to concentration on users’ ‘needs’ rather than ‘desires’.
1 Executive Summary 2 Intricacy of LTE Business Models Charging Mechanisms – Beware before it’s Too Late 2.1 LTE Deployments– Where should we start for ensuring a shortest turnaround? Figure 2-1 Network Deployment Strategies Adopted by Early Movers 2.2 LTE Operator Types and Business Models – Where do we fit in? 2.2.1 Why mustn’t all follow in Verizon‘s footsteps? A Critical Analysis 126.96.36.199 Verizon‘s LTE Rollout Roadmap Figure 2-2 Verizon‘s LTE Rollout Roadmap, 2010-2013 188.8.131.52 What lies behind Verizon‘s assertive LTE pricing strategies? 184.108.40.206.1 Apple’s iPad 4G LTE Plan Pricing Detail: Verizon Vs. ATT Table 2-1 LTE Price Plans- Verizon Vs. ATT, 2012 220.127.116.11.2 Verizon‘s Family Shared Data Plans Table 2-2 Verizon‘s Unlimited Talk Text + Shared Data Plans, 2012 18.104.22.168.3 Verizon Killing a Unlimited Data Plans 2.2.2 TeliaSonera, Sweden –The LTE Pioneer 22.214.171.124 Telia’s LTE Rollout Roadmap Figure 2-3 TeliaSonera’s LTE Rollout Roadmap, 2009-2012 126.96.36.199 TeliaSonera LTE Pricing Strategy Table 2-3 Telia Sweden LTE Plans 2.2.3 New Service Models by Tele2, Telenor-Net4Mobility 188.8.131.52 Net4Mobility’s LTE Deployment Plans 184.108.40.206 Net4Mobility’s Conservative LTE Pricing Strategy Table 2-4 Telenor’s Net4Mobility LTE Price Plan, 2012 2.2.4 CyFrowy Polsat – Bundling LTE with other Telecom Services 2.2.5 Offering DSL- like Services in Rural Areas – Vodafone, Germany 220.127.116.11 Vodafone LTE Rollout Roadmap, 2010-2012 18.104.22.168 Vodafone Germany LTE Pricing Table 2-5 Vodafone’s Germany LTE Tariffs, 2012 2.2.6 The Rise of MVNOs’ Significance in LTE Deployments, 2012-2016 22.214.171.124 Proposed MVNO Launches 2012-2016 126.96.36.199.1 Ting to Offer LTE by Sprint Network 188.8.131.52.2 MegaFon’s LTE TDD MVNO 184.108.40.206.3 Rostelecom to offer LTE on Yota’s Network 220.127.116.11.4 FreedomPop Sprint LTE 2.3 Wholesale/ Under-the-Floor Players’ (UtF) LTE Network Business Model 2.3.1 Wholesale Business Model: Operators removing aggressive? Figure 2-4 Mobile Broadband Wholesale Market (In US$ billion), 2012, 2016 2020 2.3.2 SWOT Analysis Table 2-6 LTE Wholesale Business Model SWOT Analysis 2.3.3 Future of LTE Wholesale Business Model 2.3.4 Case Studies: Major LTE Network’s Wholesalers 18.104.22.168 Clearwire Corp., USA 22.214.171.124 LightSquared, USA 126.96.36.199 Yota, Russia 188.8.131.52 Aero2, Poland 184.108.40.206 MVS communications, Mexico 220.127.116.11 Kenya’s LTE Wholesale Network: PPP Model 2.3.5 Significant LTE Wholesale Network Deals 2013-2016 18.104.22.168 Cricket Communications, Inc. – Clearwire Corp. 22.214.171.124 Yota- Rostelecom 126.96.36.199 LightSquared – NetTALK 188.8.131.52 LightSquared – EarthComm Solutions 184.108.40.206 PowerNet Global – LightSquared 220.127.116.11 LightSquared – Sprint Nextel 18.104.22.168 Quantum Networks – LightSquared 2.4 Global LTE Price Plans- A Comparative Analysis Table 2-7 Comparison of LTE Price Plans for Commercial Offerings, 2011 2.4.1 LTE Early Mover – Ensuring increase or blazing your fingers? Table 2-8 Advantages and Disadvantages of LTE for Early Movers 2.4.2 Throttling Unlimited Data Plans – Who should and who shouldn’t? 22.214.171.124 Orange, UK 126.96.36.199 ATT, USA 2.4.3 LTE Pricing – How does a end-user understand it? 2.4.4 Flexible LTE Tariffs – A proxy solution? 2.5 Positioning of LTE Services – A Make or Break Strategy for MNOs 2.5.1 Urban/ Rural/ Unserved/ Underserved/ Developed Areas – Suggestions Guidelines Figure 2-5 LTE Oriented Services in Consumer Segment Figure 2-6 LTE Oriented Services in Business Segment 3 LTE CAPEX OPEX Strategies – keys to Profit…or Doom 3.1 Global LTE Capital Spending on a Rise Figure 3-1 Global LTE Capital Spending (In US$ Billion), 2012-2016 3.2 LTE CAPEX/ OPEX Model 3.2.1 MNOs CAPEX and OPEX- Developed Vs. Emerging Markets Figure 3-2 MNO’s Typical CAPEX Costs per Site – Developed Vs. Emerging Markets Figure 3-3 MNO’s Typical OPEX Costs per Site – Developed Vs. Emerging Markets 3.2.2 OPEX Categorisation Figure 3-4 OPEX Break Down for an LTE Operator (In %) 3.2.3 Base Station Deployment, Upgradation and RAN Deployment Cost Figure 3-5 LTE Base Station Deployment Forecast (In Numbers), 2011 and 2016 Figure 3-6 Global 4G Equipment Expenditure on Base Stations (In US$ Billion), 2011-2016 Figure 3-7 Global Small Cell Base Stations’ Deployment Forecast (In Million), 2011 -2016 3.2.4 Core Network Deployment Cost Figure 3-8 LTE Evolved Packet Core (EPC) Capital Expenditure (In %), 2012 3.2.5 Small Cell Deployment Cost Figure 3-9 Global Small Cells Backhaul Capital Expenditure Forecast (In US$ Billion), 2011-2016 3.2.6 Mobile Backhaul Cost Figure 3-10 Global Mobile Backhaul Operational Cost Forecast (In US$ Billion), 2011 -2016 3.3 LTE Investment Priorities: Operators’ Capital Allocation to Maximise RoI Table 3-1 Top Five Investment Areas to Maximise RoI Figure 3-11 Top Five Investment Areas to Maximise RoI 3.4 How Self Organising Networks (SON) can revoke CAPEX OPEX? 3.4.1 SON’s Overview and Merits Figure 3-12 Merits of SON Functions in Operators’ Operations Maintenance Workflow 3.4.Figure 3-13 Large US Operators’ Cost Savings with SON (In Euro Million) Figure 3-14 Various Global Operators’ Cost Savings with SON (In Euro Million) 3.4.3 MNOs Leveraging SON 188.8.131.52 ATT Mobility, USA 184.108.40.206 TeliaSonera, Sweden 220.127.116.11 T-Mobile, Austria 18.104.22.168 KDDI, Japan 3.5 Network Sharing – Only approach out for smaller players? 3.5.1 How operators are monetising network pity models? Table 3-2 Financial Benefits of Different Network Sharing Models 3.5.2 So, how most would we save over 5 years by a network pity model? Figure 3-15 Accumulated CAPEX and OPEX Savings from Network Sharing over 5 Years (In %) 3.5.3 Active Network Sharing 22.214.171.124 Major LTE Network Active Sharing Cases Table 3-3 Major LTE Network Active Sharing Deals 3.5.4 Passive Network Sharing 126.96.36.199 Major LTE Network Passive Sharing Cases Table 3-4 Major LTE Network Passive Sharing Deals 3.6 How unpaired spectrum can offer as a cost effective resolution for a Operators? 3.7 How Cloud Solutions Reduces CAPEX/ OPEX? 3.7.1 Samsung SmartCloud Solution 3.8 What is a intensity in LTE RAN and EPC market? 3.8.1 LTE RAN (E-UTRAN) Infrastructure Equipment Revenue Forecast Figure 3-16 Global LTE RAN Infrastructure Equipment Revenue Forecast (In US$ Billion), 2010-2016 3.8.2 LTE EPC (Core Network) Infrastructure Equipment Revenue Forecast Figure 3-17 Global LTE EPC Infrastructure Equipment Revenue Forecast (In US$ Billion), 2010-2016 4 LTE Uptake Prophecy on Data ARPUs Subscriptions 4.1 Global LTE Market Figure 4-1 Global LTE Market Forecast (In US$ Billion), 2011-2016 4.2 Global LTE Market Forecast by Service Revenue, Infrastructure Sales and Device Revenue Figure 4-2 Global LTE Market Forecast by Type (In US$ Billion), 2011-2016 Figure 4-3 Global LTE Market Share by Service Revenue, Infrastructure Sales and Device Revenue (In %), 2011 2016 4.3 Regional LTE Service Revenues Forecast Figure 4-4 Regional LTE Service Revenue Forecast (In %), 2016 4.4 Global LTE Subscribers Forecast Figure 4-5 Global LTE Subscribers Forecast (In Million), 2010-2016 4.5 Regional LTE Subscribers Forecast Figure 4-6 Regional LTE Subscribers Forecast (In Million), 2011-2016 Table 4-1 Regional LTE Subscribers Forecast (In Million), 2011-2016 Figure 4-7 Regional LTE Subscribers Market Share (In %), 2011-2016 4.6 Global LTE Subscribers by Type (LTE TDD LTE FDD) Figure 4-8 Global LTE Subscribers Forecast by Type (LTE TDD LTE FDD) (In Million), 2010-2016 4.7 Global LTE Subscriptions Forecast Figure 4-9 Global LTE Subscriptions Forecast (In Million), 2011-2016 4.8 Global LTE Subscriptions Market Share by Operators Figure 4-10 LTE Subscriptions Market Share (In %), 2011 4.9 Regional LTE Subscriptions Forecast Figure 4-11 Regional LTE Subscription Forecast (In Million), 2011-2016 4.10 Global LTE ARPU Mantras Figure 4-12 Monthly Global LTE Subscriber ARPU (In US$), 2011-2016 5 LTE Mantras for Successful Deployments 5.1 Global LTE Deployment Trend Figure 5-1 Global LTE Deployments and Commitments, 2012 Figure 5-2 Commercial LTE Network Launches (In Numbers), 2009-2012 5.2 LTE Growing Faster than HSPA Figure 5-3 Number of Network Commitments after 6 months and 12 Months of 1st Commercial Launch 5.3 LTE Deployments Current State in Key Countries (TDD/ FDD) Table 5-1 LTE Deployment by Countries, Operators Launch Date, Sep 2009-May 2012 5.4 FDD and TDD Bands 5.4.1 Bands Available Globally Table 5-2 Different FDD and TDD Bands Defined by 3GPP 5.4.2 Regional Analysis of Spectrum Bands Available Table 5-3 Spectrum Bands Available in Different Regions 5.5 LTE TDD Market – A New Rising Wave 5.5.1 LTE TDD Market Overview Table 5-4 LTE TDD Market Overview, December 2011 Figure 5-4 LTE TDD Trial Networks, December 2011 5.5.2 Operators’ Activities in LTE TDD Area Table 5-5 Activities Conducted by Key Operators in LTE TDD Area, May 2012 5.5.3 LTE TDD Spectrum Bands Table 5-6 3GPP LTE TDD Spectrum Bands 5.6 LTE Deployments in 1800 MHz Band Table 5-7 Global LTE deployments Status in 1800 MHz: Current Future, May 2012 5.7 LTE Deployment Future Plans (FDD TDD) Figure 5-5 LTE Future Deployment Trends 5.8 LTE Policy Management: Providing Optimised Solutions 5.8.1 Role of Policy Management 188.8.131.52 Minimising Network Congestion 184.108.40.206 Enhancing QoS (Quality of Service) Figure 5-6 LTE Network Capacity Table 5-8 QoE Expectations and Performance Requirements by Service Type 220.127.116.11 Service Monetisation Figure 5-7 Smartphones and Applications removing Customers’ Mindshare 5.8.2 Challenges in Policy Management Implementation 5.8.3 Figure 5-8 Policy and Charging Control Architecture 5.8.4 What do LTE Operators need to protection for optimising their network performance? Figure 5-9 PCRF Policy Cluster 5.9 Deployment Strategies – Who should follow which, and why? 5.9.1 Operators’ Key LTE Requirements Table 5-9 Operators’ Key LTE Requirements 5.9.2 What are a deployment paths for LTE? Figure 5-10 Various Deployment Paths Towards LTE 5.9.3 LTE Deployment Strategies: A Solution for ALL Figure 5-11 Deployment Strategy for Operators 5.9.4 What is a viability of formation of FDD and TDD Networks? 5.9.5 US LTE Time Build-outs Table 5-10 US LTE Time Build-outs 5.10 LTE Advanced: Don’t Run or You competence Trip! 5.10.1 What’s so good about LTE Advanced? Table 5-11 LTE Vs. LTE-Advanced Key Performance Indicators 5.10.2 LTE Advanced Drivers 5.10.3 Planned LTE Advanced Trials/ Roll-outs 18.104.22.168 T-Mobile, USA 22.214.171.124 Clearwire 126.96.36.199 Dish Network 188.8.131.52 ATT 184.108.40.206 Sprint 220.127.116.11 NTT DoCoMo 5.11 LTE Convergence: Facilitating New Avenues of Profits for Operators Figure 5-12 Multiple Facets of Convergence 5.11.1 Cloud Enabling Convergence Figure 5-13 Cloud charity Convergence 5.11.2 Initiatives to Address Security Concerns 18.104.22.168 Microsoft – CloudProof 22.214.171.124 Nippon Telegraph Telephone Corporation (NTT) Mitsubishi – Advanced Encryption Scheme 126.96.36.199 IBM – Homomorphism Encryption Scheme 188.8.131.52 Trend Micro – SecureCloud 5.11.3 Converged Applications 184.108.40.206 Live TV Broadcast: LTE to Deliver Seamlessly 220.127.116.11.1 Case Studies 18.104.22.168.1.1 Telefonica 22.214.171.124.1.2 Verizon 126.96.36.199.1.3 TeliaSonera 188.8.131.52 LTE Connected Cars 184.108.40.206.1 Case Study: Verizon‘s 4G Venture Forum for Connected Cars 220.127.116.11 Opportunities in Rail Industry 18.104.22.168 Health Surveillance 22.214.171.124 Machine Tele-monitoring 126.96.36.199 Vehicle Tracking 188.8.131.52 Video Surveillance 184.108.40.206 Public Safety LTE Market Table 5-12 Global Public Safety LTE Market Forecast (In US$ Million), 2011-2016 5.12 Will LTE WiMAX Coexist? 5.13 New Streams of Revenues for LTE Operators 5.13.1 Mobile Cloud Services: GenEx Applications 5.13.2 Rich Voice 5.13.3 P2F Messaging 5.13.4 Browsing 5.13.5 Paid information 5.13.6 Personalisation 5.13.7 Games 220.127.116.11 G Cloud: World’s First LTE Cloud Gaming Service 5.13.8 Mobile Video: TV/ VoD 5.13.9 Music 5.13.10 Content Messaging and Cross Media 5.13.11 M-Commerce 5.13.12 Mobile Data Networking Table 5-13 Value Added Services in LTE Environment 6 LTE Mantras for Overcoming Post-Deployment Challenges 6.1 Top LTE Issues Analysed Figure 6-1 Building a Right Strategy to Monetise LTE 6.2 Lack of Spectrum Harmonisation Affecting Interoperability, Roaming and QoS 6.2.1 Spectrum in Demand Figure 6-2 Spectrum Demand Vs. Supply (In Gbytes), 2010-2016 6.2.2 Spectrum Refarming – Is this a solution? 6.3 How Spectrum Crisis Affects Operators’ LTE Plans? 6.4 Band Fragmentation Leading to Complexities Figure 6-3 Core Band Market Share as a Proportion of Global Addressable Market (In %), 2011 and 2016 6.5 Voice over LTE (VoLTE) 6.5.1 Circuit Switch Fallback (CS Fallback) Table 6-1 The 3 Phases of LTE Voice Evolution 6.5.2 VoIP Approach as Proposed by NSN 6.5.3 SRVCC – IMS formed VoIP Figure 6-4 SRVCC Architecture: The Transfer from LTE to 2G/ 3G with Active Call 6.6 Traffic Management 6.6.1 Global Mobile Data Consumption Landscape Table 6-2 Global Monthly Mobile Data Traffic by Geographical Region (In TB), 2011- 2016 Figure 6-5 Global Monthly Mobile Data Traffic by Geographical Region (In %), 2011- 2016 6.6.2 Soaring Bandwidth: Mobile Devices Boom Table 6-3 Bandwidth Consumption by Applications Devices 6.6.3 Data Offloading Figure 6-6 Wi-Fi Vs. Femtocells Penetration (In %), 2011 and 2015 6.7 Backhaul Costs and Options Table 6-4 Backhaul Options and their Suitability to Meet Future Demand 6.8 Evolving to an All-IP Network Table 6-5 IP Overlay and ALL-IP – Network Attributes Figure 6-7 IP Overlay Network Architecture Figure 6-8 ALL-IP Network Architecture 6.9 Intellectual Property Rights (IPR) Figure 6-9 LTE Essential Patents Ownership (In %), 2012 6.10 LTE Handset Availability and Compatibility Issues Table 6-6 LTE User Devices (In Numbers), July 3, 2012 6.11 Security 6.12 Pricing 6.13 Roaming 7 What are a pivotal LTE Operators upto? 7.1 Verizon Wireless 7.1.1 Company Overview 7.1.2 Data Price Plans Table 7-1 Verizon Data on Share Everything Plan Table 7-2 Verizon Data-Only Plan 7.1.3 Verizon‘s LTE Subscription Figure 7-1 Verizon‘s LTE Subscribers (In Million), Q1 2011 and Q1 2012 Figure 7-2 Verizon‘s 4G LTE POP (In Million), Q1 2011 and Q1 2012 7.1.4 Verizon‘s 4G LTE Devices Sold Figure 7-3 Verizon‘s 4G LTE Devices Sales (In Million), Q1 2011 and Q1 2012 7.1.5 Future Plans and Challenges 7.2 ATT Mobility 7.2.1 Company Overview 7.2.2 What advantage does ATT lift over Verizon? 7.2.3 LTE Price Plans Table 7-3 ATT LTE Pricing Plan Table 7-4 New iPad Comparisons, ATT Vs. Verizon 7.2.4 Future Plans and Strategies 7.3 Sprint Nextel 7.3.1 Company Overview 7.3.2 4G WiMAX Subscribers Figure 7-4 Sprint Clearwire 4G WiMAX Subscribers (In Million), Q1 2011-Q1 2012 7.3.3 Switching from WiMAX to LTE – Why now? 7.3.4 Future Plans and Strategies Figure 7-5 Sprint’s LTE Roadmap 7.4 T- Mobile, USA 7.4.1 Company Overview 7.4.2 HSPA+ Coverage and Data Consumption Figure 7-6 T-Mobile Smartphone MB Consumption, 2009-2012 Figure 7-7 T-Mobile USA 4G HSPA+ Coverage, June 2012 7.4.3 Future Plans and Strategies 7.5 MetroPCS’ 7.5.1 Company Overview 7.5.2 LTE cost Plans Table 7-5 MetroPCS’ Latest LTE Price Plans, June 2012 7.5.3 Why reduce adoption rate? Figure 7-8 MetroPCS LTE Subscriber Base (In Million), 2011, Q1 2012 Q2 2012 7.5.4 Future Plans in LTE Segment 7.6 TeliaSonera, Sweden 7.6.1 Company Overview 7.6.2 Strategy behind being a Global LTE Pioneer 7.6.3 TeliaSonera’s LTE Subscriber Base 7.6.4 LTE Price Plans Table 7-6 TeliaSonera’s LTE Pricing Plans, 2011 7.6.5 Future Plans in LTE Segment 7.7 Vodafone 7.7.1 Company Overview Table 7-7 Vodafone Germany’s Mobile Connections and LTE deployments, Q1 2011 Table 7-8 Key Regions of Vodafone Group (In Million), March 31, 2012 7.7.2 Increase in Vodafone’s Data Volume Figure 7-9 Vodafone Data Volume (In Petabyte), 2010-2012 7.7.3 Mobile Licenses Held by Vodafone Table 7-9 Vodafone Mobile Licenses Across pivotal Regions, March 31, 2012 7.7.4 LTE Price Plans Table 7-10 Vodafone Germany LTE Usage Based Tariffs 7.7.5 Future Plans in LTE shred 7.8 Telefonica, Spain 7.8.1 Company Overview Table 7-11 Telefonica’s Global Subscriber Base (In Million), June 2012 7.8.2 LTE Price Plans Table 7-12 Telefonica (O2), Czech Republic’s LTE Price Plans, June 2012 Table 7-13 Telefonica (O2), Germany’s LTE Price Plans, June 2012 7.8.3 Future Plans in LTE Segment 7.9 Telecom Italia, Italy 7.9.1 Company Overview 7.9.2 Why a check in LTE use blurb launch? 7.10 France Telecom – Orange, France 7.10.1 Company Overview 7.10.2 Reasons for Delay in a Launch of LTE in France 7.11 Yota, Russia 7.11.1 Company Overview 7.11.2 What done Yota Shift to LTE? 7.11.3 LTE Unlimited Data Pricing Strategy Table 7-14 Yota (St. Petersburg) LTE Price Plans, August 2012 7.11.4 Future Plans in LTE Segment 7.12 NTT DoCoMo, Japan 7.12.1 Company Overview 7.12.2 LTE Price Plans Table 7-15 NTT DoCoMo’s New LTE Billing Plans Table 7-16 NTT DoCoMo’s Monthly Charges (including Tax) for Voice Calls, 2012 Table 7-17 NTT DoCoMo’s Monthly Charges (including Tax) for Packet Data Billing Plans, 2012 7.12.3 LTE Subscribers Figure 7-10 NTT DoCoMo’s LTE Subscribers (In Million), Dec 2010-June 2012 7.12.4 Future Plans in LTE Segment 7.13 KDDI, Japan 7.13.1 Company Overview 7.13.2 WiMAX Subscribers Figure 7-11 KDDI’s WiMAX Quarterly Subscribers (In Thousands), 2011 and 2012 7.13.3 Future Plans in LTE Segment 7.14 SoftBank, Japan 7.14.1 Company Overview 7.14.2 LTE Subscribers Figure 7-12 SoftBank’s Monthly LTE Subscribers (In Numbers), March-June 2012 7.14.3 Data Price Plans Figure 7-13 SoftBank’s Unlimited Data Plan for ULTRA SPEED 7.14.4 Future Plans in LTE Segment 7.15 SK Telecom, South Korea 7.15.1 Company Overview 7.15.2 LTE Subscribers Figure 7-14 SK Telecom’s LTE Subscribers (In Million), Dec 2011-July 2012 7.15.3 LTE Price Plans Table 7-18 SK Telecom’s LTE Price Plans, 2012 7.15.4 Future Plans in LTE Segment 7.15.5 World’s First MultiCarrier LTE 7.16 Telstra, Australia 7.16.1 Company Overview 7.16.2 LTE Price Plans Table 7-19 Telstra’s USB 4G Business Mobile Broadband Standard Data Plans, 2012 Table 7-20 Telstra’s USB 4G Business Mobile Broadband Shared Data Plans, 2012 7.16.3 Future Plans in LTE Segment 7.17 SingTel, Singapore 7.17.1 Company Overview Table 7-21 SingTel’s LTE Roadmap 7.17.2 LTE Price Plans Table 7-22 SingTel’s Mobile Prestige 75 LTE Price Plan, January 2012 Table 7-23 SingTel’s New LTE Data Plans (Flexi and iFlexi plans) for Smartphone Users, July 2012 7.17.3 Future Plans in LTE Segment 7.18 LG U+, South Korea 7.18.1 Company Overview 7.18.2 LTE subscribers Figure 7-15 LG U+ LTE Subscribers (In Million), Feb 2012–May 2012 7.18.3 LTE Price Plans Table 7-24 LG U+ LTE Price Plan, 2012 7.18.4 Future Plans in LTE Segment 7.19 KT, South Korea 7.19.1 Company Overview 7.19.2 LTE Subscribers Figure 7-16 KT LTE Subscribers (In Million), Mar 2012–June 2012 7.19.3 LTE Price Plans Table 7-25 KT’s LTE Price Plans, 2012 7.19.4 Future Plans in LTE Segment 7.20 China Mobile, China 7.20.1 Company Overview Figure 7-17 China Mobile’s Deployment History and Plans 7.20.2 What restricts China Mobile’s 3G Growth? Figure 7-18 China Mobile’s 3G Numbers (In Million), 2011 2012 7.20.3 Reasons for Delay in Launch of LTE Services 7.20.4 LTE Future Plans 7.21 Bharti Airtel, India 7.21.1 Company Overview Figure 7-19 Airtel’s BWA Deployment History Plans 7.21.2 Data Price Plans Table 7-26 Airtel’s New 3G Data Plans, May 2012 Table 7-27 Airtel’s 4G LTE Price Plans, May 2012 7.21.3 4G take-off on 3G struggle? Table 7-28 India’s 3G Upgrade by Operator, Q1 2012 7.21.4 Future Plans in LTE Segment 7.22 VivaCell-MTS, Armenia 7.22.1 Company Overview 7.22.2 LTE Price Plans 7.23 Etisalat, UAE 7.23.1 Company Overview 7.23.2 LTE Price Plans Table 7-29 Etisalat’s LTE Price Plans, 2012 7.23.3 Etisalat’s Future Strategies 7.24 Zain, Saudi Arabia 7.24.1 Company Overview 7.24.2 LTE Price Plans Table 7-30 Zain’s 4G Broadband Data Plans, August 2012 7.24.3 Future Plans in LTE Segment 7.25 Ucell, Uzbekistan 7.25.1 Company Overview 7.25.2 How Ucell cut CAPEX? 7.25.3 Future Plans and Strategies 7.26 Qubee, Bangladesh Pakistan 7.26.1 Company Overview – WiMAX Provider 7.26.2 WiMAX Subscribers Figure 7-20 WiMAX Subscribers in Bangladesh and Pakistan (In Numbers), March 2011 and March 2012 7.26.3 WiMAX Data Packages in Pakistan Table 7-31 Qubee’s WiMAX Data Plan in Pakistan, February 2012 7.26.4 Uncertain Future in India 8 LTE Device Market 8.1 An Analysis of LTE User Devices Launched Table 8-1 Global LTE User Devices Launched (In Numbers), Feb 2011–July 2012 Figure 8-1 Global LTE User Devices Launched (In %), Feb 2011–July 2012 Figure 8-2 Mobile Device Throughput Capability 8.2 LTE User Devices Launched by Operating Frequencies Table 8-2 Global LTE User Devices Launched by Operational Frequencies (In Numbers), Feb 2011–July 2012 8.3 Device Subsidies 8.3.1 How are device subsidies inspiring operators’ RoI? Figure 8-3 iPhone Subsidies by ATT and Verizon Wireless: Churn Savings Vs. Subsidy Cost 8.3.2 Should Operators refrain from device subsidies? Figure 8-4 ATT Phone prices Subsidised Vs. Unsubsidised, March 9, 2012 8.3.3 Solutions for Device Subsidies 18.104.22.168 Subsidies usually for New Customers 22.214.171.124.1 How is Verizon operative on a subsidies issue? 126.96.36.199 Data Subsidy Substituting Device Subsidy 188.8.131.52 Operators Poised to Reduce Subsidies 8.4 Global LTE Devices Shipment Forecast 8.4.1 LTE Device Shipment Forecast Figure 8-5 Global LTE Device Shipment Market Forecast (In Million), 2011-2016 8.4.2 LTE Device Shipment Forecast by Region Table 8-3 LTE Device Shipment Forecast by Region (In Million), 2011-2016 Figure 8-6 LTE Device Shipment Forecast by Region (In %), 2011-2016 8.4.3 4G LTE Handset Shipment Forecast Figure 8-7 Global 4G LTE Handset Shipments Forecast (In Million), 2011-2016 8.5 Global 4G Devices Activated Market 8.5.1 LTE and WiMAX inclination Activated Forecast Figure 8-8 Global 4G Devices Activated Market Forecast (In Million), 2011-2016 Figure 8-9 Global LTE Devices Activated as a % of Total 4G Devices Activated (In %), 2011-2016 Figure 8-10 Global WiMAX Devices Activated as a % of Total 4G Devices Activated (In %), 2011-2016 8.5.2 Global Dual Mode Activated Devices Forecast (FDD+TDD) Figure 8-11 Global Dual Mode Active Devices Market Forecast (In Million), 2011-2016 8.5.3 Global Multi Mode Device Activated Market Forecast (FDD-LTE+3G, TD LTE+ WiMAX) Figure 8-12 Global Multi Mode Active Devices Market Forecast (In Million), 2011-2016 8.5.4 Global LTE Devices Revenues Forecast Figure 8-13 Global LTE Devices Revenues Forecast (In US$ Billion), 2011-2016 8.6 Smartphones Vs. Tablets for LTE Monetisation 8.6.1 LTE Smartphones Market 184.108.40.206 Top Ten Economical LTE Smartphones, US Market 220.127.116.11.1 Samsung Galaxy S 2 Skyrocket 18.104.22.168.2 Motorola Droid Bionic 22.214.171.124.3 Nokia Lumia 900 126.96.36.199.4 Samsung Stratosphere 188.8.131.52.5 LG Viper 4G LTE 184.108.40.206.6 LG Lucid 220.127.116.11.7 Samsung Focus 2 18.104.22.168.8 HTC Vivid 22.214.171.124.9 Pantech Breakout 126.96.36.199.10 LG Nitro 8.6.2 Smartphones Shipment Forecast Figure 8-14 Global Smartphones Shipment Forecast (In Million), 2010-2016 8.6.3 Smartphones Sales Forecast Figure 8-15 Worldwide Smartphones Sales (In Million), 2011-2016 Figure 8-16 Worldwide Smartphones Operating System Market Share, Q1 2012 Figure 8-17 Worldwide Smartphone Operating System Market Share, 2012 and 2016 8.6.4 Smartphones Quarterly Sales by Key Players Table 8-4 Smartphones’ Quarterly Sales by Top Players (In Million), 2010, 2011 2012 Figure 8-18 Smartphones’ Quarterly Sales by Top Players (In %), 2010, 2011 2012 8.6.5 Tablet Sales by Top Players Table 8-5 Tablets’ Shipments by Top Players (In Thousands), Q2 2011 Q2 2012 Figure 8-19 Apple a Leader of Tablets Market (In %), Q2 2012 8.7 Multimode Chipsets Market 8.8 Understanding Consumers’ Psychology in Different Socio-Economic Regions-Tone Down a ‘High-tech’ and Look towards ‘Low-tech’ offerings Figure 8-20 What are a categorical reasons to hit operators’ patron support? Figure 8-21 Main Reasons to Contact Operators’ Customer Support – By Device Makers’ 9 LTE Ecosystem 9.1 A Look during a Key LTE Infrastructure Providers Table 9-1 Key LTE Infrastructure Providers 9.2 LTE Vendor Market Share Figure 9-1 Commercial LTE Network Vendor Market Shares, April 2012 9.3 Vendors’ Profitability Analysis Figure 9-2 Magic Quadrant for LTE Network Infrastructure, July 2012 9.4 What are a vital handset vendors’ planning? Table 9-2 Key LTE Handset Vendors 9.5 LTE Smartphone Vendor Market Share Table 9-3 LTE Smartphone Share by Vendors’ (In %), 2011 Q1 2012 9.6 What new offerings would a large LTE chipset providers come adult with? Table 9-4 Key LTE Chipset Providers 9.7 Primary LTE Backhaul Solution Vendors Table 9-5 Key LTE Backhaul Solution Vendors 9.8 Major LTE EPC Solution Providers Table 9-6 Key LTE EPC Solution Providers 9.9 Other Communities Participating in LTE Developments Table 9-7 Other Key Communities’ Role 10 An Exclusive Case Study on LTE Deployments in Europe 10.1 LTE Deployment Area Table 10-1 LTE Deployment Area with Population Density per Km² 10.2 LTE Tariffs in Europe Table 10-2 LTE Tariffs in Europe 10.3 LTE Service Expected Penetration Table 10-3 Technical Assumptions for LTE Deployment and Penetration Figure 10-1 LTE Service invasion Forecasted (In %), 2015-2022 10.4 Annual CAPEX OPEX Breakup Table 10-4 Annual CAPEX Breakdown Table 10-5 Annual OPEX Breakdown Figure 10-2 Present Values of Future Cash Flows and Cash Balance 11 Recommendations Conclusions 11.1 Recommendations for MNOs 11.1.1 Migration Interoperability (Backward Compatibility) 11.1.2 LTE Pricing – How does a end-user understand it? 11.1.3 LTE Branding 11.1.4 Device Subsidies 11.1.5 Customer Support Billing 11.2 Recommendations for Device Manufacturers 11.3 Recommendations for Infrastructure Providers 11.4 Conclusions 11.4.1 SWOT Analysis of LTE Market Table 11-1 LTE SWOT Analysis
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